The ABC of sustainability poster in a frame. There are 26 colorful letters with animal illustration, each featuring a small tip about sustainability below, matching the big letter.
The ABC of Sustainability
2019
The ABC of Sustainability is a month-long drawing challenge, I put up for myself on Instagram in February 2019. Each post features a small illustration created with a stylus and drawing app on my mobile phone. Going letter by letter through the ABC, each of these illustrations is connected to a specific topic, starting with the letter of the day. Along with the image come some explanations about the themes and some practical tips on how to live more sustainable. 
The A2-size poster below is a visual summary that can be hung up in public places, schools and homes to give a small reminder about the many aspects of sustainability. 
The ABC of sustainability poster. There are 26 colorful letters with animal illustration, each featuring a small tip about sustainability below, matching the big letter.
A detail of the ABC of sustainability poster and the letters Q, R, V, and W. There are 26 colorful letters with animal illustration, each featuring a small tip about sustainability below, matching the big letter.
Find below the original square images posted on Instagram, wich later were adapted to fit the letter shapes on the poster above. In addition to the sustainability theme, each post gradually shifted background color in order to achieve a rainbow gradient. Each animal featured appears usually in multiple posts, sometimes alone and sometimes together with the previous or following animal to transition smoothly here as well.
ABC of sustainability
ABC of sustainability
A for Animal Testing
A for Animal Testing
B for Biking
B for Biking
C for Cooking smart
C for Cooking smart
D for DIY
D for DIY
E for Electricity
E for Electricity
F for Fast Fashion
F for Fast Fashion
G for Growing Plants
G for Growing Plants
H for Health and Happiness
H for Health and Happiness
I for Inspiring others
I for Inspiring others
J for Joining in
J for Joining in
K for Keeping things
K for Keeping things
L for Local food
L for Local food
M for Mending
M for Mending
N for Natural products
N for Natural products
O for Owning less
O for Owning less
P for Plastic
P for Plastic
Q for Questioning
Q for Questioning
R for Recycling
R for Recycling
S for Small Businesses
S for Small Businesses
T for Transportation
T for Transportation
U for Used
U for Used
V for Veganism
V for Veganism
W for Water
W for Water
X for (E)Xtinct
X for (E)Xtinct
Y for Yearly Resources
Y for Yearly Resources
Z for Zero Waste
Z for Zero Waste
Sustainable Animal Family
Sustainable Animal Family